Build-to-Rent 2025: The Future of Rental Living & Investing

The real estate landscape is evolving rapidly with Build-to-Rent (BTR) communities emerging as one of the strongest real estate sectors in the market

What’s contributing to the rising demand for BTR communities? 

  • The Homeownership Delay Effect: First-time buyers are now waiting until 38 to purchase (up from 33 in 2020), creating a massive pool of high-income renters who still want family-sized homes.
  • The Affordability Crisis Solution: With home prices up 40%+ since 2020 and mortgage rates near 7%, BTR offers quality housing without the financial burden of ownership. 

Institutional-Grade Appeal: Many investors love BTR’s hybrid model – it combines single-family home layouts with professional management, trading at attractive multifamily-style cap rates.

Hear from Trilogy Investment Co. as they discuss what’s driving the demand 

What are the markets that are in demand? Let’s take a look at where our BTR OZ Fund projects are located: 

  • Decatur (Greater Atlanta Area): The Southern Tech Hub –  home to 29 Fortune 1000 companies and Emory University, this market boasts 4.5% annual income growth and endless demand from young professionals. 
  • Augusta: Cybersecurity Boomtown – the new U.S. Cyber Command HQ is bringing $2.4B in annual economic impact, creating high-paying jobs that need quality rental housing nearby. 
  • Huntsville, AL: With NASA facilities and the highest Ph.D. concentration nationwide, this “Rocket City” has unbeatable job security in aerospace/defense sectors. 

Watch our video below we discuss each of these markets in detail


The Bottom Line: BTR isn’t just a trend – it’s potentially solving America’s housing crisis while delivering institutional-quality returns. With sunbelt migration continuing and homeownership becoming less accessible, professionally managed rental communities represent the future of housing. 


Request fund materials for our BTR OZ Fund to learn more about our investment strategy and why we are uniquely positioned to deliver positive results.

Past performance of Pinnacle Partners OZ Funds is not indicative of future results. There can be no assurance that the fund’s objectives will be achieved or that cash distributions will, in fact, be made or, if made, whether those distributions will be made when or in the amount anticipated or that certain tax benefits will be available to investors. An investment in the fund is illiquid, speculative, and will involve significant risks. It is only offered to suitable and qualified investors. Full details about the fund and its associated risks can be found in the fund offering documents. 

Nothing in this blog post should be construed as tax advice.  Please confer with your tax adviser to determine if an investment in an OZ fund is right for you.